SalariesWhat the occupation covers
Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.
Official definition from the Standard Occupational Classification, code 11-2011.
The pay range
Pay differs a lot inside one occupation, with experience, employer and place. The table shows where the lines fall.
| Share of workers | A year | A month* | A week* | An hour |
|---|---|---|---|---|
| Lowest 10% earn less than | $63,300 | $5,275 | $1,217 | $30.43 |
| Lowest 25% earn less than | $91,370 | $7,614 | $1,757 | $43.93 |
| Median (half earn less, half more) | $133,660 | $11,138 | $2,570 | $64.26 |
| Top 25% earn more than | $201,050 | $16,754 | $3,866 | $96.66 |
| Top 10% earn more than | $286,240 | $23,853 | $5,505 | $137.62 |
* Month and week are the yearly figure divided by 12 and by 52, worked out here for convenience. BLS publishes the yearly and hourly figures.
How it compares
The median for all occupations in the United States was $50,980 a year. The median for Advertising and Promotions Managers is $133,660, which is 162% higher. Among the 37 occupations of the field Management, it ranks number 13 by median pay. With 21,470 jobs, it makes up about 1.4 of every 10,000 jobs in the country. The average ($154,280) is well above the median, a sign that a smaller group of high earners pulls the average up.
Advertising and Promotions Managers pay by state
The highest median pay was in New York ($173,700), Illinois ($167,330) and California ($167,230). The lowest was in Alabama ($64,640), Mississippi ($66,520) and Puerto Rico ($68,620). The most jobs were in Texas (3,670), New York (3,550) and California (3,080). The occupation is most concentrated in New York, where its share of all jobs is 2.7 times the national share.
No state matches.
| State | Jobs | Median a year | Average a year | Median an hour |
|---|---|---|---|---|
| New York | 3,550 | $173,700 | $201,360 | $83.51 |
| Illinois | 160 | $167,330 | $163,850 | $80.45 |
| California | 3,080 | $167,230 | $183,200 | $80.40 |
| New Jersey | 470 | $165,390 | $185,040 | $79.51 |
| Colorado | 180 | $164,990 | $177,040 | $79.32 |
| Washington | 530 | $163,380 | $168,510 | $78.55 |
| Massachusetts | 300 | $163,090 | $165,890 | $78.41 |
| Rhode Island | 60 | $157,890 | $158,770 | $75.91 |
| South Carolina | not published | $156,300 | $156,030 | $75.14 |
| Oregon | 430 | $154,490 | $162,910 | $74.27 |
| Kansas | 40 | $148,560 | $139,950 | $71.43 |
| Virginia | 180 | $148,400 | $166,490 | $71.35 |
| District of Columbia | 80 | $143,040 | $164,740 | $68.77 |
| Georgia | 420 | $133,810 | $151,610 | $64.33 |
| Montana | not published | $131,770 | $119,500 | $63.35 |
| Wisconsin | 110 | $131,530 | $122,180 | $63.23 |
| Connecticut | 240 | $129,280 | $139,970 | $62.15 |
| Minnesota | 110 | $126,920 | $136,180 | $61.02 |
| Pennsylvania | 1,540 | $122,940 | $136,590 | $59.11 |
| North Carolina | not published | $121,730 | $157,910 | $58.52 |
| New Hampshire | 50 | $120,530 | $136,540 | $57.95 |
| Indiana | 120 | $113,930 | $134,990 | $54.78 |
| Iowa | 210 | $108,890 | $138,750 | $52.35 |
| Maryland | 460 | $107,380 | $125,060 | $51.63 |
| Kentucky | 230 | $107,030 | $111,950 | $51.46 |
| Nebraska | 160 | $106,380 | $114,570 | $51.14 |
| Maine | not published | $106,280 | $118,190 | $51.10 |
| Texas | 3,670 | $104,170 | $123,050 | $50.08 |
| Ohio | 240 | $102,110 | $126,520 | $49.09 |
| Michigan | 220 | $101,610 | $110,900 | $48.85 |
| Tennessee | not published | $98,170 | $104,130 | $47.20 |
| Missouri | not published | $81,520 | $96,140 | $39.19 |
| Idaho | 60 | $80,680 | $102,860 | $38.79 |
| Louisiana | 120 | $78,810 | $89,030 | $37.89 |
| Arkansas | 140 | $74,880 | $115,330 | $36.00 |
| Puerto Rico | 180 | $68,620 | $91,380 | $32.99 |
| Mississippi | 100 | $66,520 | $80,490 | $31.98 |
| Alabama | 60 | $64,640 | $109,360 | $31.08 |
| New Mexico | 80 | not published | not published | not published |
| Oklahoma | 90 | not published | not published | not published |
| Utah | 240 | not published | not published | not published |
Sorted by median pay, highest first. "Not published" means BLS did not release that figure for the state, usually because too few employers were surveyed. "$239,200 or more" is the highest value BLS reports in the state tables.
Similar occupations by pay
- Purchasing Managers$148,080 a year
- Public Relations Managers$146,910 a year
- Managers, All Other$141,900 a year
- Training and Development Managers$133,000 a year
- Industrial Production Managers$126,060 a year
- Fundraising Managers$125,470 a year
Common questions
How much do Advertising and Promotions Managers earn in the United States?
The median pay was $133,660 a year in May 2025, according to the U.S. Bureau of Labor Statistics. The lowest-paid 10% earned less than $63,300 and the highest-paid 10% more than $286,240.
How many people work as Advertising and Promotions Managers?
About 21,470 jobs in the United States in May 2025, not counting the self-employed.
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025. Checked in November 2026. Figures are for employees, before tax, and leave out overtime pay and benefits. They are official statistics, not advice or a pay offer; see bls.gov/oes for the original tables.